AOPEN InfoComm MEA 2015
Smart Digital & Retail Interactive marketing solution
The Infocomm MEA 2015 was held at Dubai World Trade Center from October 19 to 22, 2014. AOPEN show the Retail EVOLution Lab with smart digital and retail interactive marketing solutions. These solutions seamless combine digital signage with interactive features and data collection. Retail store owners will find them very helpful to know their customers better. This is the realize O2O sales activities.
In the exhibition, AOPEN demonstrate three interactive digital signage retail solutions. One is the self-service digital signage integrated with bar code scanner and face recognizing features. With this solution, customer can view product promotions videos special made for he or she and query items with bar code scanner and touch screen. Another solution was combined the AOPEN eShelves and face recognizing to provide more personalized interactive user experience. The other is a customer satisfaction feedback system with face recognizing. All the solutions can offer customers a friendly service and collect precious data such as gender, age, stay duration, inquiry items and more. These data is the import merits to build customer profiles for store owners.
As you can see, all of the AOPEN solutions all have face recognizing ability to collect guest data for store owner for further static and analyzing. AOPEN consider digital signage is not only an eye-catching display but a high efficient customer service solution. With the data collected by face recognize function, such as number of customers, gender, age and stay duration time are the essences for store owner to know their customers better. The customized digital signage solution was highly recommended by AOPEN visitors.
In case to create more concepts for future business, AOPEN and our valuable partner share and exchange the experience of digital applications of retail stores; real in-business know-how and value-chain integrations during the exhibition. As the digital signage industry in the Middle East and Africa has a great market growth. AOPEN will continue to cooperate with our partners to explore the market with our competitive digital signage solutions and services.